This has to be one of the most common questions I get asked on a daily basis. It doesn’t matter who I’m talking to, inevitably the question comes up. However, if you know me as a financial planner, I am by no means a market prognosticator nor do I profess to be some kind of stock market guru.

Nonetheless, managing my client’s investments is part of my job, so I expect to have these types of questions. Now, whether I answer it in a black and white way is yet to be determined. On the one hand, the stock market has always gone up looking at it long-term, however, over the short-term, the market experiences all kinds of ups and downs.

When I got into this industry over 16 years ago, I’ll be honest and admit I really didn’t have a clue what I was doing. I started the Monday after I graduated from college and was thrown into the “bullpen” and told to start studying for my exams that I was to take over the next 4 months—I won’t bore you with the details.

Once I passed those, I then went through some really terrible sales training. When I returned back to the office, I was basically told to start bringing in new clients and good luck. Seriously, that was it.

When it comes to investing, the hype seems to be around the next hot investment and the incredible returns it will surely produce. While that is all good and well (not really), no one ever seems to talk about what not to do when it comes to a good investment strategy.

I truly believe, if you can avoid making dumb decisions, then that will ensure you’re making the right decisions. Investing isn’t about finding the next Apple; it’s about not making those common mistakes so many people can’t seem to avoid.